Retail/Restaurant – Group CJ Lexington Kentucky / Sat, 19 Dec 2015 19:04:41 +0000 en-US hourly 1 Lexington Restaurant Week /portfolio-view/lexington-restaurant-week/ Wed, 17 Dec 2014 16:44:28 +0000 http://192.168.9.29/Development/TB/?post_type=portfolio&p=515 Continue Reading]]> Situation: When Group CJ was called upon by the Lexington Convention and Visitors Bureau to create Lexington’s first ever restaurant week and dining guide, we spotted a unique opportunity to not only engage our locals but expose visitors to an exploding local cuisine scene. The problem was, the last thing restauranters want to do is add yet another project to their already busy plates.

Hot Idea: A little communication savvy to tame our local culinary rock star owners and chefs, and we now have a hip dining guide, dubbed Beyond Grits, and have wrapped up Lexington’s inaugural Restaurant Week in July.  Wherein visitors and locals alike were encouraged to venture out and discover new favorites among our happening cuisine scene.  Our accompanying website features extensive listings, category maps, feature owner/chef profiles and helps dining go-ers find the newest hot spots in town.

Cool Results: Lexington’s Restaurant Week was a smashing success, and dining guides are flying - and we just keep having to print more. And oh how the tables have turned. Owners are trying to track us down to be featured, assist and get involved in any way.

]]> The Massage Center /portfolio-view/the-massage-center/ Thu, 10 Oct 2013 21:38:31 +0000 http://wellingtonarmslexington.com/groupcj2/?post_type=portfolio&p=2325 Working steadily with this group since 1995, The Massage Center revenues are up 78% helped along the way by Group CJ’s complete identity makeover, extensive direct marketing, print and television advertising campaign.

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]]> Be MediSpa /portfolio-view/medispa/ Thu, 10 Oct 2013 18:47:21 +0000 http://groupcj.wpengine.com/?post_type=portfolio&p=3118 Carl Meyers /portfolio-view/carl-meyers/ Thu, 03 Oct 2013 19:38:17 +0000 http://wellingtonarmslexington.com/groupcj2/?post_type=portfolio&p=2271 Carl Meyers has been the name for fashion in the Bluegrass for 93 years. And Group CJ has helped him transition from custom riding clothes to exclusive women's fashion over the past 15.

]]> The Mall @ Lexington Green /portfolio-view/lexington-green/ Thu, 05 Sep 2013 15:56:38 +0000 http://groupcj.wpengine.com/?post_type=portfolio&p=3053

]]> Barney Miller’s /portfolio-view/barneymillers/ Fri, 12 Apr 2013 07:36:12 +0000 http://livedemo00.template-help.com/wordpress_44406/?post_type=portfolio&p=1912 Barney Miller's. The family business and a client since Connie Jo was 19. This 90 year old business is a prime example of the power of staying current with your marketing message & entire company brand. In keeping with technological developments this company has consistently repositioned itself as electronic experts.

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]]> Cheapside /portfolio-view/cheapside/ Fri, 12 Apr 2013 07:35:37 +0000 http://livedemo00.template-help.com/wordpress_44406/?post_type=portfolio&p=1909 We've been stayin’ hip with this downtown hot spot for years! Servin’ brunch, dinner and cocktails inside or outside on their brand new patio, we love to keep ‘em coming with fresh ideas, fun television spots and ’spirited’ ads.

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]]> Downtown Lexington Corporation /portfolio-view/downtown-lexington-corporation/ Sun, 07 Oct 2012 15:57:03 +0000 http://wellingtonarmslexington.com/groupcj2/?post_type=portfolio&p=2611 Group CJ works with the Downtown Lexington Corporation  to raise local awareness of the importance of a thriving downtown to the economic vitality of the city. We revamped their logo and brand in 2012 to capitalize on the excitement of the new booming culinary scene and announcement of the 21C hotel coming to downtown.

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]]> L.V. Harkness & Company /portfolio-view/l-v-harkness-company/ Thu, 04 Oct 2012 19:39:58 +0000 http://wellingtonarmslexington.com/groupcj2/?post_type=portfolio&p=2574 Group CJ was instrumental in helping owner Meg Jewitt launch her fine gifts and equine boutique. From complex ecommerce and picture book catalogs to event marketing, shopping bags, comprehensive photoshoots and campaigns, LV Harkness turned to Group CJ to maximize their marketing budgets and make their cash registers ring!

]]> Bluegrass Hospitality Group /portfolio-view/bluegrass-hospitality-group/ Thu, 04 Oct 2012 13:44:59 +0000 http://wellingtonarmslexington.com/groupcj2/?post_type=portfolio&p=2404 Continue Reading]]> This group is comprised of several hot shot local restaurants - Drake's, Malone's, Sal's, Harry's and Aqua Sushi (Regatta and the Boathouse before closing them last year). Our work with this fun bunch of restaurateurs started off with a bang! Group CJ was pulled in just a few short weeks to rebrand and launch the new Drake's in Lansdowne. From picking the beers to decor to menus and ads, we were behind the scenes every step of the way. We continued to refresh the other brands - giving Sal's a fresh new sophisticated look, helping Harry's push their happy hour crowd and assisting with internal communications, employee training and a new comprehensive workhorse website, bluegrasshospitalygroup.com.

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